Thursday, October 14, 2010

Holiday Boot Camp Week 4

To do list for Week 4:

1) Read this week's Boot Camp article: Etsy buyers expect more when they come to Etsy looking for gifts. You know that feeling of pride when you've found something special for a loved one? How fun it is when you can tell a story about that gift? http://www.etsy.com/storque/how-to/how-to-sell-your-story-with-johnny-b-truant-10899/


2) Etsy Success Keyword Exercise: Create three lists of keywords. The first list will describe your buyer's attributes; if your buyer was the lead character in a play, what keywords would you attribute to that character? The second list should describe your style (have a peek at the Tag-O-Rama Etsy Blog Post for help with this one!). Your last list should describe your values as an artist and as a business owner. Feeling stuck? Have a closer look at the example exercise above.

3) Update Your Profile: I'm not going to butter this task up, it's a tough one. Get into that Etsy Profile and tell your story. You don't have to write a memoir, even a snippet from your daily life can be an interesting read. Make sure to have your Boot Camp buddy give you feedback and check for spelling errors!

http://www.etsy.com/public_profile.phputm_source=bronto&utm_medium=email&utm_term=Update+Your+Profile&utm_content=etsy_success_101410&utm_campaign=etsy_success_101410
When you've updated your public profile, let everyone know in this forum thread so we can have a peek!

4) Check in with your Boot Camp Buddy (On your Own)

5) Post in the Boot Camp forum thread: http://www.etsy.com/forums_thread.php?thread_id=6653855

6) Extra credit! Tips for Authentic Writing: http://www.copyblogger.com/authentic-writer/

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